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Scams don't look like scams anymore

Replying to a text, clicking a link, or answering a call: we often think twice. But with the help of AI, scammers are getting smarter. It's getting harder to tell what's real and what's not.

$21B cybercrime and online fraud losses*

202020212022202320242025
The chart shows cybercrime and online fraud losses rising each year from 2020 through 2025, reaching $21 billion in 2025.

The cost of today's super scams is personal

Behind every statistic is a real person. Hear from our members, people who lost money and, with our help, were able to financially recover.

Person looking at a phone while sitting on a bedThought it was a smart investmentnearly $50,000 gone
Person looking at a phone while sitting on a bed
Young man and women looking at a laptop

What comes after a scam matters, too

Almost all of us have been approached with a scam because scams are a global problem, not a personal failure. And for many, the aftermath includes money lost, identity theft, and hours spent trying to recover. Many victims stay silent, but getting help and sharing stories is a source of power.

A judgment-free path to recovery

“Being a victim of identity fraud is very upsetting. What meant the most was having someone who never made me feel bad about it. Their calm, knowledgeable support helped me start feeling secure again.” Allstate Identity Protection member, January 2026

Relief when it's needed most

“I felt like I truly had someone in my corner, advocating for me and helping me understand what to do next. Once the immediate issue was addressed, they walked me through additional steps to help protect my identity. It was incredibly reassuring. I feel like I can breathe now.” Allstate Identity Protection member, August 2026

Help navigating the road ahead

“A fraudulent credit card was opened in my name, and it was incredibly distressing. My restoration specialist was professional, empathetic, and a great communicator throughout the process. Having someone guide me through the steps and advocate on my behalf made a difficult situation much easier to handle.”

Allstate Identity Protection member, January 2026

When identity theft turns your world upside down

“Having my identity stolen was a nightmare, but I’m incredibly grateful I had support throughout the process. My restoration specialist truly listened, walked me through every step, and worked calmly and efficiently to help resolve the issue.” Allstate Identity Protection member, March 2026

A judgment-free path to recovery

“Being a victim of identity fraud is very upsetting. What meant the most was having someone who never made me feel bad about it. Their calm, knowledgeable support helped me start feeling secure again.” Allstate Identity Protection member, January 2026

Relief when it's needed most

“I felt like I truly had someone in my corner, advocating for me and helping me understand what to do next. Once the immediate issue was addressed, they walked me through additional steps to help protect my identity. It was incredibly reassuring. I feel like I can breathe now.” Allstate Identity Protection member, August 2026

Help navigating the road ahead

“A fraudulent credit card was opened in my name, and it was incredibly distressing. My restoration specialist was professional, empathetic, and a great communicator throughout the process. Having someone guide me through the steps and advocate on my behalf made a difficult situation much easier to handle.”

Allstate Identity Protection member, January 2026

When identity theft turns your world upside down

“Having my identity stolen was a nightmare, but I’m incredibly grateful I had support throughout the process. My restoration specialist truly listened, walked me through every step, and worked calmly and efficiently to help resolve the issue.” Allstate Identity Protection member, March 2026

A judgment-free path to recovery

“Being a victim of identity fraud is very upsetting. What meant the most was having someone who never made me feel bad about it. Their calm, knowledgeable support helped me start feeling secure again.” Allstate Identity Protection member, January 2026

Relief when it's needed most

“I felt like I truly had someone in my corner, advocating for me and helping me understand what to do next. Once the immediate issue was addressed, they walked me through additional steps to help protect my identity. It was incredibly reassuring. I feel like I can breathe now.” Allstate Identity Protection member, August 2026

Help navigating the road ahead

“A fraudulent credit card was opened in my name, and it was incredibly distressing. My restoration specialist was professional, empathetic, and a great communicator throughout the process. Having someone guide me through the steps and advocate on my behalf made a difficult situation much easier to handle.”

Allstate Identity Protection member, January 2026

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* Federal Bureau of Investigation (FBI), 2025 Internet Crime Report